Multiple Choice
All of the following are steps in completing the promotion decision for an IMC program, except:
A) developing.
B) evaluating the promotion program.
C) implementing.
D) executing.
Correct Answer:
Verified
Related Questions
Q136: When a manufacturer directs its promotional mix
Q137: Reference: 16-03 Q138: A pull strategy refers to Q139: An advertisement for Stanley brand hammers features
Figure 16-4
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A)directing the promotional
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