CoLanCo Inc.,a soft drink manufacturer,is being sued by an environmental group for not meeting safety standards of waste disposal at one of the company's plants.Fearing a backlash from consumers and business partners,CoLanCo quickly remedied the issue by adding higher-grade filters and purifiers.Which of the following acts by CoLanCo would constitute a public relations effort regarding the lawsuit against them?
A)having well-trained personal at retail outlets explaining the different range of products the company provides
B)tying up with a local burger joint to ensure exclusive sales of CoLanCo soft drinks at the burger outlets
C)lowering the prices of the company's products in the short term
D)holding a press conference declaring the remedial steps they have taken and inviting inspections of the purifiers
E)filming a new advertisement for their products and sponsoring shows on television

Question

Quizplus · Accepted Answer

Holding a press conference declaring the remedial steps they have taken and inviting inspections of the purifiers would be the most appropriate public relations effort for CoLanCo in response to the lawsuit. This would allow them to publicly address the issue, demonstrate their commitment to addressing the problem, and invite transparency and accountability through inspections of their purifiers. The other options do not directly address the issue or provide a clear response to the lawsuit.