Pearl Sands Resort and Spa is a popular summer attraction located in hilly town of Rockten.The spa usually attracts customers in the summer.During the pre-summer period,Pearl Sands Resort began sponsoring shows on TV,and putting up billboards around Rockten and surrounding towns advertising the resort.The ads hinted at the coming summer,and how the resort has always been the place to go for a welcome break from everyday life.Which of the following types of advertising did Pearl Sands Resort use?
A)comparative advertising
B)persuasive advertising
C)personalized advertising
D)reminder advertising
E)classified advertising

Question

Quizplus · Accepted Answer

Pearl Sands Resort used reminder advertising, as they were reminding customers of their existence and promoting their services before the summer season. The ads hinted at past positive experiences customers may have had at the resort and the need for a break, which is a common theme of reminder advertising.

Pearl Sands Resort and Spa Is a Popular Summer Attraction