Simone purchased two bottles of wine from vineyards in Bordeaux.When asked her opinion of the wines,she said the Pontet Canet tasted like alcoholic grape juice,but the Chateau Margaux had a crisp taste that she really enjoyed.These statements were made during the ________ stage of the purchase decision.
A)information search
B)situational analysis
C)alternative evaluation
D)purchase decision
E)postpurchase behavior

Question

Quizplus · Accepted Answer

Simone's statements reflect her evaluation and feelings about the wines after she has already purchased and tasted them, which is characteristic of the postpurchase behavior stage.

Simone Purchased Two Bottles of Wine from Vineyards in Bordeaux