When salespeople alter their sales messages and behaviors during a sales presentation or as they encounter different sales situations,they are using _____.
A)value-based selling
B)response selling
C)interactive selling
D)adaptive selling
E)situational selling

Question

When salespeople alter their sales messages and behaviors during a sales presentation or as they encounter different sales situations,they are using _____.​
A)​value-based selling
B)response selling
C)​interactive selling
D)​adaptive selling
E)​situational selling

Quizplus · Accepted Answer

Adaptive selling is the technique used by salespeople to adjust their sales messages and behaviors to fit the specific needs and preferences of each customer. It involves tailoring the sales approach to suit the situation, the customer's buying style, and the product being sold. This approach can help salespeople build better relationships with customers and increase their chances of closing more deals. The other options are also related to selling techniques, but they don't specifically address the need for a salesperson to adapt their approach to the customer's needs.

When Salespeople Alter Their Sales Messages and Behaviors During a Sales