Mel is a salesperson for a technology services company.He is looking for ways to increase cooperation and involvement between his organization and his buyer's organizations.Which of the following activities would be ideal to help Mel achieve this?
A)Mel could conduct seminars for just the buyers of the buying organizations.
B)Mel could have engineers from the buying and selling organizations work together during a sales call.
C)Mel could conduct product demonstrations for groups of buyers.
D)Mel could work with the buying organizations' employees to develop a better product offering.
E)Mel could have buyers write summaries and testimonials of their experiences with his organization.

Question

Mel is a salesperson for a technology services company.He is looking for ways to increase cooperation and involvement between his organization and his buyer's organizations.Which of the following activities would be ideal to help Mel achieve this?​
A)​Mel could conduct seminars for just the buyers of the buying organizations.
B)Mel could have engineers from the buying and selling organizations work together during a sales call.​
C)Mel could conduct product demonstrations for groups of buyers.
D)Mel could work with the buying organizations' employees to develop a better product offering.​
E)Mel could have buyers write summaries and testimonials of their experiences with his organization.​

Quizplus · Accepted Answer

Having engineers from both the buying and selling organizations work together during a sales call increases the level of collaboration between the organizations and helps build a stronger relationship. It also helps the buyer to better understand the technology and services being offered to them. The other options (A, C, D, and E) may also help establish better relationships, but they are not as effective in boosting cooperation between the organizations.

Mel Is a Salesperson for a Technology Services Company