In maintaining and enhancing customer relationships,salespeople are involved in:
A)gaining commitment and not sales follow-up.
B)installing the product if it is technical in nature.
C)passing on customer complaints to higher authorities.
D)performing routine post-sale follow-up activities.
E)neglecting changes in the customer's situation.

Question

In maintaining and enhancing customer relationships,salespeople are involved in:​
A)​gaining commitment and not sales follow-up.
B)installing the product if it is technical in nature.​
C)passing on customer complaints to higher authorities.
D)performing routine post-sale follow-up activities.​
E)neglecting changes in the customer's situation.​

Quizplus · Accepted Answer

Salespeople are involved in performing routine post-sale follow-up activities to maintain and enhance customer relationships. This includes asking for feedback, ensuring customer satisfaction, and addressing any concerns or issues the customer may have. This helps to build trust and loyalty with the customer, leading to potential repeat business and referrals. Option A is incorrect because gaining commitment is a part of the sales process, not necessarily maintaining customer relationships. Option B may apply in certain situations but is not a common responsibility of salespeople. Option C may also be necessary in certain situations but is not a primary responsibility of salespeople. Option E is incorrect as salespeople should always be aware of changes in the customer's situation to effectively maintain and enhance the relationship.

In Maintaining and Enhancing Customer Relationships,salespeople Are Involved In:​

In Maintaining and Enhancing Customer Relationships,salespeople Are Involved In: