Which of the following is a reason for the importance of assessing customer satisfaction?
A)Doing so helps build trust with the buyers.
B)Doing so provides competitor information.
C)It is not important as long as the company is profitable.
D)Assessing satisfaction is a ploy used to begin the next sales cycle.
E)Doing so increases a salesperson's competitiveness.

Question

Which of the following is a reason for the importance of assessing customer satisfaction?​
A)​Doing so helps build trust with the buyers.
B)Doing so provides competitor information.​
C)It is not important as long as the company is profitable.
D)​Assessing satisfaction is a ploy used to begin the next sales cycle.
E)​Doing so increases a salesperson's competitiveness.

Quizplus · Accepted Answer

Assessing customer satisfaction helps build trust with buyers, as it shows that the company cares about providing quality products and services and values the opinions of its customers. This can lead to increased customer loyalty and repeat business. Choice B is incorrect because while competitor information may be a potential benefit of assessing customer satisfaction, it is not the primary reason for doing so. Choice C is incorrect because customer satisfaction is important for the long-term success and sustainability of a company, not just for short-term profitability. Choice D is incorrect because assessing satisfaction is not a ploy, but rather a genuine effort to improve customer experience. Choice E is incorrect because while assessing satisfaction can potentially increase a salesperson's competitiveness, this is not the primary reason for doing so.

Which of the Following Is a Reason for the Importance