Ingrid is selling a local area network (LAN) to an engineering company.She is doing a sales presentation to all of the people who will be using the LAN.She has just finished giving a brief history of her company and discussing the firm's philosophy to the 25 people in the room.She has also mentioned a few large companies that her firm has worked with in the past.What is Ingrid attempting to do by providing the company's history and its philosophy?
A)building a rapport
B)establish credibility
C)bragging about the company's success
D)educate her audience
E)showcasing how her company has no competition

Question

Quizplus · Accepted Answer

Ingrid is attempting to establish credibility by providing the company's history and philosophy, as well as mentioning past clients. By doing so, she is demonstrating that her company has the experience and expertise to provide a quality LAN for the engineering company.

Ingrid Is Selling a Local Area Network (LAN) to an Engineering