The prevailing marketing strategy of the ________ era was to find customers for inventories that went unsold.
A)production-oriented
B)sales-oriented
C)market-oriented
D)value-based marketing
E)retailing-oriented

Question

Quizplus · Accepted Answer

During the sales-oriented era, the focus was on selling products that were already made, rather than making products based on what the market wanted. This approach often involved finding customers for inventories that went unsold, emphasizing aggressive sales techniques.

The Prevailing Marketing Strategy of the ________ Era Was to Find