A(n)________ distribution intensity helps a seller maintain a particular image and control the flow of merchandise into an area.
A)intensive
B)widespread
C)selective
D)collective
E)variable

Question

Quizplus · Accepted Answer

Selective distribution allows the seller to carefully choose which retailers or outlets carry their products, ensuring that their merchandise is only sold in locations that support their desired image and price point. This distribution strategy helps the seller maintain control over the flow of their products into a given area. Intensive distribution, on the other hand, aims to make the product available in as many outlets as possible. Widespread distribution is not a common term used in marketing. Collective and variable distributions are not common types of distribution strategies.

A(n)________ Distribution Intensity Helps a Seller Maintain a Particular Image