During the product launch stage, a company is
A)testing the product in a few markets.
B)introducing the product to the entire market.
C)evaluating the cost of developing the product.
D)capturing market data to assess feasibility of the product.
E)assessing the success or failure of a new product on the market.

Question

Quizplus · Accepted Answer

During the product launch stage, a company is introducing the product to the entire market. This is the phase where the product is made available to all potential customers after testing and development phases are completed.

During the Product Launch Stage, a Company Is