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Marketers Target Older Americans Because

Question 55

Multiple Choice

Marketers target older Americans because


A) they tend to be more educated than other consumers.
B) they tend to have more time and money than younger consumers.
C) there are more products available to that age group.
D) they tend to pay more attention to advertisements than other consumers.
E) they purchase products not only for themselves, but also for their family members.

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