A suggested approach to deleting products, in which each product is evaluated periodically to determine its impact on the overall effectiveness of the firm's product mix, is called a(n)
A) evaluation study.
B) formal evaluation.
C) product inspection.
D) systematic review.
E) reassessment examination.

Question

Quizplus · Accepted Answer

The suggested approach to deleting products, in which each product is evaluated periodically to determine its impact on the overall effectiveness of the firm's product mix, is called a systematic review. This approach involves a regular and systematic evaluation of the firm's product offerings to ensure that they are aligned with the company's overall strategy and goals. It allows a company to identify underperforming products, eliminate redundancies, and make strategic decisions about its product mix.

A Suggested Approach to Deleting Products, in Which Each Product