Companies need to be more flexible and develop strategies to deal with a dynamic business environment, especially now that there is a growing trend towards simple services rather than experiences.
Correct Answer:
Verified
Q106: The boundaries between marketing tangible goods and
Q107: Product includes quality.
Q108: Place includes distribution.
Q109: Product includes guarantees.
Q110: Use the following to answer questions
Peters
Q112: The eight expanded marketing mix variables can
Q113: The marketing mix concept (product, place, price
Q114: Price includes price elasticity.
Q115: The key marketing mix ingredients of product,
Q116: Place includes transport to the location.
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