In looking for digital cameras,Kimberly compared offerings first by the number of mega-pixels,then by the optical zoom,and last by the availability of lenses.Kimberly was doing what is best referred to as a
A) brand comparison.
B) product/category comparison.
C) search by brand.
D) search by attribute.
E) brand/category comparison.

Question

Quizplus · Accepted Answer

Kimberly was comparing different attributes of the digital cameras, which is referred to as a search by attribute.

In Looking for Digital Cameras,Kimberly Compared Offerings First by the Number