____ is (are)an example of a marketer-dominated source of persuasive information that is delivered by mass media.

Name: ____ is (are)an example of a marketer-dominated source of persuasive information that is delivered by mass media.
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Question

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Sales promotions are designed and controlled by the marketer and delivered through mass media such as TV commercials or printed advertisements. They are a form of one-way communication where the marketer is in complete control of the message being delivered.

____ Is (Are)an Example of a Marketer-Dominated Source of Persuasive