Opinion leaders might have all of the following characteristics except that they
A) learn a lot about the products.
B) are close-mouthed.
C) are self confident.
D) tend to buy new product variants when they are first introduced to the market.
E) are willing to share product-relevant information.
Correct Answer:
Verified
Q23: Whenever Carol needed to buy a computer,she
Q24: Access to the Internet and satellite TV
Q25: People become opinion leaders because they
A) have
Q26: _ is (are)important primarily for providing a
Q27: _ is (are)an example of a marketer-dominated
Q29: Opinion leaders play an important role in
Q30: Opinion leaders have an influence primarily because
Q31: Caroline saw a believable advertisement that had
Q32: _ reference groups are groups that we
Q33: Maureen always knows where products are on
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