Which of the following is true of packaging a product?
A) Product repositioning is a cheaper way to attract a new target market than updating a product's packaging.
B) The secondary and primary packages of a product are interchangeable.
C) When products remain untouched, changing their package invariably induces distrust in customers.
D) Changing or updating a product's package is different from method to reposition a product.
E) Consumers are tempted to try products in new packaging.
Correct Answer:
Verified
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