Quano Inc. decides to produce a 3D-display phone, Chel, which is a much-anticipated release. Raymond and Jenny are among thousands of buyers who queue up outside a retail store to buy Chel on the day of its release. Most buyers are disappointed within a week because of heating issues. Quano announces immediately that it would replace the defective phones with a rectified model. Raymond and Jenny's replacement phones arrive after three months. The new Chel has a few issues that are taken care of by a software upgrade. This prompts a flood of sales. Trevor is one of Quano's regular customers who buys Chel after the software upgrade. In this scenario, Trevor is one among the _____.

Question

Quizplus · Accepted Answer

Trevor is not among the early adopters or innovators, who are the first to try a new product. He is also not among the late majority or laggards, who are hesitant or resistant to new products. Trevor is part of the early majority, who wait for the product to be tested by the early adopters before making a purchase. When the product is improved and the issues are resolved, the early majority is more likely to make a purchase, which is the case with Trevor buying Chel after the software upgrade.

Quano Inc Decides to Produce a 3D-Display Phone, Chel, Which Is