A ________ records how well the company is doing year after year on customer-based measures (e.g., percentage of new customers to average number of customers).
A) management scorecard
B) variance scorecard
C) customer-performance scorecard
D) mission/objectives scorecard
E) stakeholder-performance scorecard

Question

Quizplus · Accepted Answer

A customer-performance scorecard would specifically measure the company's performance in customer-based measures, such as the percentage of new customers versus the average number of customers. The other choices either do not focus on customer-based metrics or are not specific enough to measure this type of performance.

A ________ Records How Well the Company Is Doing Year