Jai needs to determine the conversion rate to understand how many people click on his company's web site after seeing an online ad. If 500 people view the ad, but only 100 click the link to visit the web site, what is the conversion rate?
A) Conversion rate is 10%
B) Conversion rate is 15%
C) Conversion rate is 20%
D) Conversion rate is 25%

Question

Quizplus · Accepted Answer

The conversion rate is calculated by dividing the number of people who took the action (clicked the link) by the total number of people who viewed the ad, then multiplying by 100 to get a percentage. So, $ \frac{100}{500} \times 100 = 20\% $.

Jai Needs to Determine the Conversion Rate to Understand How