The higher an individual's income,the less likely it becomes that he or she will join a frequency or loyalty program.

Name: The higher an individual's income,the less likely it becomes that he or she will join a frequency or loyalty program.
Brand: Quizplus
Rating: 4.8 (38 reviews)

Question

Quizplus · Accepted Answer

This statement is false. Studies have shown that individuals with higher incomes are more likely to join and participate in loyalty or frequency programs because they have more disposable income and are more interested in obtaining rewards and discounts.

The Higher an Individual's Income,the Less Likely It Becomes That