Share of a customer is a term that means the potential value that could be added to a given customer's value based on his or her percentage of purchases of a product with a particular vendor .

Question

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The statement accurately explains the meaning of share of a customer. It refers to the percentage of a customer's purchases made with a specific vendor and the potential value that could be added to their overall value through increased loyalty and spending.

Share of a Customer Is a Term That Means the Potential