Once the target market is defined,the marketer needs to obtain specific names,which can be obtained by purchasing a list of names.The better lists include overlays of ________ and ________ information.
A) financial; buying groups
B) demographic; financial
C) opinions; interests
D) demographic; attitudes
E) demographic; psychographic

Question

Quizplus · Accepted Answer

The best lists include overlays of both demographic and psychographic information, as this allows marketers to target their audience based on both quantitative (demographic) and qualitative (psychographic) factors. This can lead to more effective marketing strategies and higher conversion rates.

Once the Target Market Is Defined,the Marketer Needs to Obtain