Company ________ and intermediaries are a particularly good source of ideas.These groups have firsthand exposure to customers and are often the first to learn about competitive developments.
A) marketing departments
B) competitors
C) sales representatives
D) top management
E) customers
Correct Answer:
Verified
Q33: A(n)_ is an elaborated version of the
Q34: A(n)_ loses money,but its sales cover all
Q35: Attractive ideas must be refined into testable
Q36: The overall probability of success for a
Q37: _ means presenting the product concept,symbolically of
Q39: In the past,creating physical prototypes was costly
Q40: In _,respondents see different hypothetical offers formed
Q41: To estimate replacement sales,management must research the
Q42: The job of translating target customer requirements
Q43: The _ method of measuring customer preferences
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