According to the textbook, who is generally responsible for developing sales strategies at the account level?

Question

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Sales managers and salespeople are generally responsible for developing sales strategies at the account level. They have the most direct contact with customers and are therefore in the best position to understand their needs and preferences. Other positions listed, such as chief selling officer or new business development managers, may have roles in developing overall sales strategies but may not have as much direct involvement at the account level. Customer sales and service representatives may have some involvement in developing account-level strategies, but their focus may be more on maintaining customer relationships and providing support.

According to the Textbook, Who Is Generally Responsible for Developing