Sales and sales management
A) operate independently from other marketing activity
B) can contribute to marketing communication synergy
C) implements strategies and tactics decided in other marketing communications areas
D) often hinders marketing communications activity
Correct Answer:
Verified
Q1: Transaction-based sales
A) aim at gaining repeat sales
B)
Q2: In-store merchandisers
A) set prices in store
B) monitor
Q3: House brands
A) decrease the level of competition
Q4: Sales staff
A) cannot influence sales to large
Q5: Electronic sales force automation
A) eliminates the need
Q6: Sales staff may be motivated by
A) monetary
Q7: Sales staff working in business-to-business areas need
A)
Q8: Internal marketing involves
A) selling company products to
Q10: Exhibitions are
A) a means of generating direct
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