Major advantages of personal selling include all of the following except
A) ability to close the sale.
B) increased credibility.
C) better timing of message delivery.
D) more flexibility.
E) low cost-per-contact.

Question

Quizplus · Accepted Answer

One of the disadvantages of personal selling is that it has a high cost-per-contact, making it more expensive compared to other promotional methods such as advertising and sales promotion. Therefore, the option "low cost-per-contact" is not an advantage of personal selling.

Major Advantages of Personal Selling Include All of the Following