Customer account selection is one area in which sales and marketing must work closely together.

Question

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Customer account selection involves both sales and marketing because they need to identify which customers are most valuable to the business and focus their efforts on them. Sales can provide insights on current customers and their behaviors, while marketing can analyze market trends and potential new customer segments. Both teams need to work together to develop a strategy that targets the right customers and drives revenue growth.

Customer Account Selection Is One Area in Which Sales and Marketing