CRM looks at market share as one of the major keys to company profits.
Correct Answer:
Verified
Q4: Consumers want to have deep relationships with
Q5: A good way to deal with low
Q6: Most agree that CRM and relationship marketing
Q7: The goal of CRM is to establish
Q8: It is consistent with CRM to provide
Q10: Relationship marketing has 3 basic features: relational
Q11: Relationship marketing includes affinity marketing, loyalty marketing
Q12: Loyalty programs for all of their prominence
Q13: Findings have shown that despite their intention,
Q14: Companies have found that it costs more
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