______________________is often referred to as the Father of modern advertising.
A) thomas barratt
B) piyush pandey
C) david oglivy
D) alyque padamsee
Correct Answer:
Verified
Q17: The _ ad for its 'while perfect'
Q18: _is a well known promotion and advertising
Q19: Competitive activity research is also referred to
Q20: Effectiveness of ads, often determined by recall,
Q21: Testing with a potential group of focussed
Q23: The first ad agency was set up
Q24: _ is the most widely used and
Q25: ABC stands for _.
A)audit bureau of circulations.
B)advertising
Q26: All marketing activities that attempt to stimulate
Q27: The purpose of advertising is to motivate
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