One of the basic cultural values in rural India is: 25
A) decision making is individualistic
B) decision making is collective
C) decision making is swift
D) none of the above
Correct Answer:
Verified
Q1: An important factor in rural marketing is
Q3: Status refers to
A)the place given to the
Q4: _ groupsare the groups to which a
Q5: Industry observers are increasingly realising that at
Q6: Heterogeneity in rural lifestyles is mainly on
Q7: An example of a segmented market would
Q8: A commonly used basis for segmenting consumer
Q9: Segmentation by benefits sought is a type
Q10: The major segmentation variables for rural markets
Q11: To be useful, market segments must be:
A)Measurable
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