Coca-Cola's limitation on where a bottler is permitted to sell and deliver the product is an example of:

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The limitation on where a bottler can sell and deliver the product is a territorial restriction. This means that the bottler is limited to a certain geographical area in which they are allowed to sell and distribute the Coca-Cola product. This type of restriction is common in franchise agreements and is typically put in place to avoid competition between franchisees and to ensure that each franchisee has a profitable market area.

Coca-Cola's Limitation on Where a Bottler Is Permitted to Sell