With the development of infrastructure and technologies such as production lines, businesses such as the Ford Motor Company focused on manufacturing large quantities of goods, which they seemed to have no trouble selling. People were happy to buy what was available. Which era of marketing does this description relate to?
A) Market.
B) Production.
C) Consumer.
D) Sales.
E) Socially responsible.

Question

Quizplus · Accepted Answer

provide an overview of marketing and the marketing process. Marketing during the late 1800s/early 1900s could best be described by the concept of a 'production orientation'. Marketers' offerings were largely determined by what could be made and what people bought was largely determined by what was available. (Black paint dried faster than any other colour, so it was the most efficient colour for Ford Motor Company to produce.)

With the Development of Infrastructure and Technologies Such as Production