For which of the following products would a large manufacturer most likely concentrate on a pull strategy?

Question

Quizplus · Accepted Answer

A pull strategy is most effective for consumer goods that have broad market appeal and can benefit from mass-market advertising. A new raspberry-flavored granola bar fits this description perfectly, as it is a consumer product that can be promoted directly to the end consumers to create demand, which in turn "pulls" the product through the distribution channels.

For Which of the Following Products Would a Large Manufacturer