Which of the following examples would be LEAST likely to use a family branding strategy?
A) Ralston-Purina wants to market a line of granola cereals.
B) Aunt Jemima is planning on marketing a line of bread mixes.
C) Jergen's lotion wants to market a sunscreen.
D) Ragu is planning on marketing a line of toddler clothes.
E) Jif is introducing a line of ballpark peanuts.
Correct Answer:
Verified
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