Hannah could buy tickets for the Tim McGraw concert at the theater where the concert will be held. The theater is about an hour's drive from her home. Or, she can buy the tickets at a ticket outlet less than five minutes from her home. The ticket outlet charges a $4.00 service fee per ticket, but due to the situational influence of the _____ on her buying behavior, she chose to pay the service fee.
A) physical surroundings
B) mood of buyer
C) time dimension
D) terms of the purchase
E) objective of the purchase

Question

Quizplus · Accepted Answer

The situational influence of the "time dimension" on Hannah's buying behavior led her to choose paying the service fee for convenience, saving her the time and effort of driving an hour to the theater.

Hannah Could Buy Tickets for the Tim McGraw Concert at the Theater