__________is the total sales volume that all organizations selling a product during a stated time period in a specific market can expect to achieve under ideal conditions.
A) Market share
B) Market potential
C) Market index
D) Sales potential
E) Profit analysis

Question

Quizplus · Accepted Answer

Market potential refers to the total sales volume that all organizations selling a product can expect to achieve in a specific market during a stated time period under ideal conditions. It represents the upper limit of the market for a product.

__________Is the Total Sales Volume That All Organizations Selling a Product