Which forecasting technique may have a significant effect on the analysts' performance evaluation system?
A) Jury of executive opinion
B) Simple trend analysis
C) Sales force survey
D) Market share analysis

Question

Quizplus · Accepted Answer

Sales force surveys directly involve the personnel whose performance is often evaluated based on the accuracy and achievement of forecasted sales targets. This method can significantly affect their performance evaluation as it relies on their insights and predictions about future sales, making them directly accountable for the accuracy of the forecasts.

Which Forecasting Technique May Have a Significant Effect on the Analysts