There are two broad drivers that influence the 'internationalisation' of service firms. These are:

Question

Quizplus · Accepted Answer

The 'internationalisation' of service firms is mainly driven by a combination of industry-level and firm-level factors. Industry-level factors refer to the characteristics of the service sector, including the level of competition, market structure, and the extent of globalisation in the industry. Firm-level factors refer to the characteristics of individual service firms, including their size, capabilities, and resources, as well as their motivation and ability to expand internationally. Therefore, the correct answer is C) Industry level and firm level.

There Are Two Broad Drivers That Influence the 'Internationalisation' of Service