Which of the following is considered part of a company's marketing intermediaries?
A)stockholders
B)government officials who may regulate the company's industry
C)media groups that may cover stories on the company
D)marketing services agencies
E)unions

Question

Quizplus · Accepted Answer

Marketing services agencies are considered part of a company's marketing intermediaries because they provide services such as advertising, market research, and public relations that help the company promote and sell its products or services. Stockholders, government officials, media groups, and unions are not part of a company's marketing intermediaries.

Which of the Following Is Considered Part of a Company's