The buying process starts with ________, in which the buyer recognizes a problem.
A)need recognition
B)information search
C)evaluation of alternatives
D)purchase decision
E)separation of needs and wants

Question

Quizplus · Accepted Answer

The buying process starts with need recognition, which is the first step in which the buyer realizes that there is a problem or a need that has to be satisfied. Therefore, choice A is the best option.

The Buying Process Starts with ________, in Which the Buyer