Marketing information is only valuable when it is used to ________.
A)simplify management's job
B)identify a target market
C)please shareholders
D)increase efficiencies in the supply chain
E)make better marketing decisions

Question

Quizplus · Accepted Answer

Marketing information is collected to aid in making better marketing decisions. While the other options may be potential benefits of marketing information, they are not the primary reason for collecting and analyzing it.

Marketing Information Is Only Valuable When It Is Used to ________