Companies often do not test ________ or copies of successful competitors' products.
A)concept development
B)concept testing
C)marketing strategy development
D)product development
E)simple line extensions

Question

Quizplus · Accepted Answer

Companies often do not test simple line extensions or copies of successful competitors' products because these are generally low-risk and based on existing successful models.

Companies Often Do Not Test ________ or Copies of Successful