A manufacturer with a product in the decline stage of the product life-cycle might decide to ________ if it has reason to hope that competitors will leave the industry.
A)harvest the product
B)maintain the product without change
C)drop the product
D)search for replacements
E)delay planning

Question

Quizplus · Accepted Answer

Maintaining the product without change can be a strategic decision if the manufacturer believes that competitors will exit the market, potentially leaving a niche market or reduced competition, which could sustain or improve the product's profitability with minimal additional investment.

A Manufacturer with a Product in the Decline Stage of the Product