L.L. Bean refers to the customer as "the most important person ever in this office." This attitude toward the customer is most closely associated with which of the following?

Question

Quizplus · Accepted Answer

The marketing concept emphasizes on putting the customer at the center of all business activities and aims to satisfy their needs and preferences. This includes developing a customer-centric culture within the organization, as reflected in L.L. Bean's statement about considering the customer as the most important person ever in their office.

LL Bean Refers to the Customer as "The Most Important