Which of the following is one of the three main categories of marketing functions?

Question

Quizplus · Accepted Answer

The three main categories of marketing functions are exchange, physical distribution, and facilitating functions. Exchange involves the buying and selling of goods and services. Physical distribution involves the movement of goods from producers to consumers. Facilitating functions include market research, product development, pricing, promotion, and selling. Internal communication, innovation, and publicity are not main categories of marketing functions. Sales is a facilitating function.

Which of the Following Is One of the Three Main