At which stage of the organizational buying decision process would a firm use key organizational buying criteria such as price,quality,delivery time,and technical capability to select a supplier?
A)problem recognition
B)information search
C)purchase decision
D)purchase review
E)alternative evaluation

Question

Quizplus · Accepted Answer

At the purchase decision stage of the organizational buying decision process,the firm selects its organizational buying criteria such as price,quality,delivery time,and technical capability to select a supplier.Then they negotiate terms and award a contract.

At Which Stage of the Organizational Buying Decision Process Would