A bicyclist hears a radio commercial and suddenly realizes everything she believes about the best cycling system is coming into question and being challenged.These types of thoughts, occurring just as beliefs and attitudes are challenged by persuasive communication, are called

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The type of thoughts described in the scenario are called cognitive responses. These are the mental reactions and thought processes that occur when someone is presented with persuasive communication that challenges their beliefs or attitudes. A and B are not accurate terms for this scenario, and while habitual purchase criteria may play a role in forming beliefs and attitudes, it is not the specific type of thinking described in the scenario.

A Bicyclist Hears a Radio Commercial and Suddenly Realizes Everything